1) Know Your Call’s Goal

Before you even dial the phone, you should have a clear understanding of your call’s purpose and what your end goal is. What direction do you want your potential client to head in after the call? If you fail to plan, you won’t achieve the goal for your call.

2) Find Out Their True Interest Level

This task is simple. You have to be a little insight in this step. You do not want to just spew all of your information out on a potential prospect. You need to gauge their level of interest and then go from there. Someone might tell you that they want you to send them information, when in reality, they are just trying to get rid of you.

3) Bad Telephone Etiquette

We all know what good etiquette is, but sometimes we don’t even realize when we’re not following it. Avoid smacking your gum, eating, multi-tasking, or having distractions in the background while you’re making calls. Not only will it be distracting to the prospect, but also to you.

4) Listen To Your Prospect

If you want to get a good idea about what your prospect thinks, you need to listen up. Make sure to ask questions, rather than monopolize the whole conversation. If you don’t listen, you won’t have success.

5) Avoid Making Your Fears Theirs

Although you might think that someone is pushing you off because they are busy at the moment does not mean that they don’t want to speak to you. Request a better time to reach them and then call them back at that time.

6) Failing To Ask Enough Questions

There are certain things that you want to find out about a person to know whether or not you would even want to do business with them. So ask some questions. People love to discuss themselves, their families, and other areas of interest to them. People will respond more favorably to you if you show an interest in them.

7) Not Being Prepared

You would be foolish to enter into an important presentation with little to no preparation. The phone is absolutely no different. Take some time to think over what you have to say. It might also be helpful to role play with a friend or loved one. Find out what areas you need to work on and smooth out the rough spots.
Ask For What You Want

You want to compel your prospect to action. It’s not good enough to tell them, you want them to do their due diligence and look into what you’re telling them. If you ask them to do something for you, then you have an opportunity to follow up with them and make sure that they did what you requested of them.

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