by Preston J. Davis

A wonderful tool for article marketing is article submission software. When you use article submission software you are able to free up the time you would normally spend submitting your articles to the different directories. This means you can do more important thing like writing more articles to get more traffic.

Not all article submission software is the same though. There are a few things you need to look for before you purchase one.

One thing to consider is the number of directories the software submits to. While some of them will submit to several thousand others will only submit to a few hundred. The quantity and the price do not always match.

One of the biggest things to look for is whether or not they are sending out unique content to the different directories. Unique content is a major part of being able to get traffic and ranking high in the search engines and not all article submission software does this.

If the search engines penalize you for duplicate content and drop your articles then you’ll have nothing to show for all of your hard work but wasted effort.

Keyword spinning is a common way article submission software uses to provide unique content. Although this is popular the articles it produces are only about thirty percent original and the content of your article often times comes out choppy. The better your article flows the more readers you will get.

Being able to do many unique resource boxes is a plus too. Linking to your site from unique content will help you rank higher in the search engines.

Having control over how many articles are sent out each day is the last thing you should look for in article submission software. This does two thing for you. It can either allow you to get mass amounts of articles out there to get a rush of traffic or allow you to gently build up backlinks to your site.

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