The beauty and downfall of blogging is that anyone can do it. But if you don’t blog correctly and use professional copywriting tactics, then your blog content is only going to turn out so-so. This means that you will be missing out on the steady traffic that you could have gained if your posts were sharp, compelling, and intriguing to your reader.
Blogging the right way can improve your search engine rankings and even build your back links. When you write content that is exceptional and attractive, readers will be likely to pass along to their friends and link to it in social media. If your content is flat and poorly written, then no one will want to read it, bottom line.
The truth is that excellent blogging is achieved by going back to copywriting basics. Starting with the obvious…

Don’t write only for the search engines!
Yes, it is important that your blog [...]

Original post by TheSpotter

It’s amazing how many people ask me questions about Google PageRank on a regular basis.
The main concerns people tell me are –
Why doesn’t my site have higher PR – am I doing something wrong? How come such and such site has a high PR; their site sucks! How long does it take to acquire PR?

I… Read the rest of this entry »

Original post by http://ReplytoYaro.com (Yaro Starak)

Reviews on the Internet can be a tricky thing. Most Internet marketers assume that writing a review is always regarded as sharing a personal opinion, and chances are good that you’re reading this post from a country that values free speech as a right. But with organizations like the Federal Trade Commission involved, you have to be very careful any time you promote a product or service on your blog.
It’s not just your reputation as a blogger on the line if you make a mistake, but your very livelihood. Worse, you could face fines or legal repercussions should you falsely promote a product for personal gain. So what are the dangers of building review sites, or even hosting a guest review on your blog?

The Federal Trade Commission
The FTC publishes a set of guidelines periodically on endorsements (which you can find here) that outline exactly what you can and can’t do [...]

Original post by TheSpotter